When visually merchandising a retail store with store fixtures and display merchandise, some typical options used by retailers are:
Wall Displays - slatwall panels and fixtures, gridwall panels and displays, slotted wall standards, face-outs, and shelving.
Floor Fixtures - gridwall panels and accessories, garment racks,display cases and counters, metal shelving gondolas, floor and cube merchandisers.
Display Products - mannequins and body forms, clear acrylic displays, countertop and jewelry displays.
Garment racks and displayers - offer a wide variety of options, and are beneficial to show and sell items using floor displays. Round racks, straight bar clothing racks, and high-capacity merchandisers are useful for holding a lot of merchandise in a limited amount of space. Two-arm and four-arm racks are popular, eye-catching displayers designed to create a visually powerful display of garments.
Display cases and counters - feature sturdy construction and durable low-pressure laminated finishes in solid colors and wood grain styles.
Mannequins - Don't forget even mannequins can say something to your customer. Remember the use of mannequins are meant to reflect back to the customer how they see themselves with your products or using your service. These days it is no surprise most retail stores use plain mannequins to avoid unintentionally offending a lesser target market or a growing one.
A case study of the use of fixtures
Talbots and its sister store Jjill do a fantastic job of using fixtures to make connections to merchandise. Talbots chooses fixtures that are made from materials that mimic their overall aesthetic, classic upscale elegance. Also note their color story carries through to everything even the employees.
Links to fixture companies
Nathon's: *(formerly Hannik's Display Center) located right here in Philadelphia is a great place to start! From their website, "Naythons Display is a full-service stock and custom display fixture distributor. We offer store fixtures, store supplies, store planning, pre-designed and custom window kits and visual merchandising all under one roof." Check them out here: http://www.naythonsdisplay.com
Store Display Warehouse: Similar to Nathon's but perhaps better for bulk items Store Display Warehouse is huge and 3 different shipping points, so if you need it in a hurry. Check them out here at: www.storesupply.com