PACKAGE DESIGN
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THUMB KNUCKLE
Client: Thumb Knuckle Brewing Co.
Brief: Design graphic(s) identity / logos, and label for beer can
Background Information: The guys at Thumb Knuckle Brewery asked me to come up with some ideas for their summer brews. I ended up proposing a completely new direction for their graphic identity. Above are the various solutions I came up with, note the logos and varied approach to the labels. My goal was to create interest by offering several looks from "trendy energy drink chic" to "traditional German lager"
Client: Thumb Knuckle Brewing Co.
Brief: Design graphic(s) identity / logos, and label for beer can
Background Information: The guys at Thumb Knuckle Brewery asked me to come up with some ideas for their summer brews. I ended up proposing a completely new direction for their graphic identity. Above are the various solutions I came up with, note the logos and varied approach to the labels. My goal was to create interest by offering several looks from "trendy energy drink chic" to "traditional German lager"
WALRUS RUM
Client: Walrus Rum
Brief: Design graphic identity / logo, label for bottle and propose promotional material option. For more in this project click here
Client: Walrus Rum
Brief: Design graphic identity / logo, label for bottle and propose promotional material option. For more in this project click here
THE GENTLEMAN FARMER
Client: The Gentleman Farmer of Washington DC
Brief: Design graphic identity / logo, label for clover honey and propose packaging option. For more in this project click here
Client: The Gentleman Farmer of Washington DC
Brief: Design graphic identity / logo, label for clover honey and propose packaging option. For more in this project click here
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BRUTTINI CRUNCHY ALMOND COOKIES
Client: Shottower LLC / Trader Joe's
Brief: Design graphic identity / logo, label for tub application (for private labeling) and tent box
Background Information: I was approached by two friends to help them develop their cookie business. Up until that point I had not done any package design and was a little concerned, but never one to turn away from a design challenge I began to work through the process. After many iterations, collaboration, and compromise (and a whole lot of spirited back and forth) we were really happy with the look and feel of the packaging - and I am happy to report, so was Trader Joe's.
Client: Shottower LLC / Trader Joe's
Brief: Design graphic identity / logo, label for tub application (for private labeling) and tent box
Background Information: I was approached by two friends to help them develop their cookie business. Up until that point I had not done any package design and was a little concerned, but never one to turn away from a design challenge I began to work through the process. After many iterations, collaboration, and compromise (and a whole lot of spirited back and forth) we were really happy with the look and feel of the packaging - and I am happy to report, so was Trader Joe's.
FISH STORY FISH MARKET
Client: Fish Story Market
Brief: Design graphic identity / logo, and general label for application to pre-packed fish. For more on this project click here
Client: Fish Story Market
Brief: Design graphic identity / logo, and general label for application to pre-packed fish. For more on this project click here